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Report on The New SmartGirl Website Survey

Smart girls decide for themselves™.

The SmartGirl website went through a makeover. The website has a new look and additional content, including the SmartCenter. This survey was posted in July 2002 to find out if SmartGirls liked the new look and if they were using the SmartCenter.

The respondents to this survey are comprised of 891 girls, 26 boys, and 30 people who chose not to answer, ranged in age from 6 to over 21 years old, and came from countries around the world including: USA, Canada, UK, Pakistan, Australia, Germany, Philippines, Scotland, Ireland, Brazil Wales, Singapore, Italy, Costa Rica, Malta, Korea, Thailand, Puerto Rico, Ukraine, Algeria, New Zealand, Iran, India, Uruguay, China, Iraq, Portugal, Liberia, Bermuda, Mexico, Albania, Malaysia, Venezuela, Ivory Coast, United Arab Emirates, Tonga, Indonesia, Hong Kong, Argentina, Cuba, Bulgaria, Finland, Jamaica, Nigeria, Spain, Holland, Antigua, Afghanistan, France, Bangladesh, and Barbados.

SmartGirl asked survey respondents a couple questions on their background, here's what they had to say:
Gender:
  • 891 girls

  • 26 boys

  • 30 people who did not answer

Age:
  • The average age of respondents was: 12 years old

  • The range of ages of respondents was: 6 - over 22 years old

Birth Order:
  • 326 respondents are the oldest child in their family

  • 277 respondents are the youngest child in their family

  • 190 respondents are the middle child in their family

  • 105 respondents are the only child in their family

  • 49 respondents did not answer the question

SmartGirls come from all over the world, including:
  • USA - 561

  • Canada - 93

  • UK - 112

  • Australia – 29

  • Ohter countries, like: Pakistan, Australia, Germany, Philippines, Scotland, Ireland, Brazil, Wales, Singapore, Italy, Costa Rica, Malta, Korea, Thailand, Puerto Rico, Ukraine, Algeria, New Zealand, Iran, India, Uraguay, China, Iraq, Portugal, Liberia, Bermuda, Mexico, Albania, Malaysia, Venezuela, Ivory Coast, United Arab Emirates, Tonga, Indonesia, Hong Kong, Argentina, Cuba, Bulgaria, Finland, Jamaica, Nigeria, Spain, Holland, Antigua, Afghanistan, France, Bangladesh, and Barbados
SmartGirl asked, "Where is your home?"
Location of Home
countpercent
home_desc
big city 20121.22
suburb 20521.65
town 29531.15
village 626.55
rural area 747.81
No Answer 11011.62
SmartGirl asked, "Are you a member of the SmartGirl website?"
SmartGirl member?
SmartGirl asked, "What is your favorite section of the SmartGirl website?"
Favoirte SmartGirl Section
SmartGirl asked, "What is your least favorite section of the SmartGirl website?"
Least Favoirte SmartGirl Section
SmartGirl asked, "Do you like the new look overall of the SmartGirl.org website?"
Do you like the new look?
SmartGirl asked, "Why or why not you liked the new look of the SmartGirl website overall?"
Here are what some SmartGirls had to say:

  • I found something interesting the first time, but this time I didn't really enjoy it because I couldn't find the thing I was planning to go to today.


  • It’s a nice fresh updated look that appeals to me much more than the old look. I find the website much easier to use.


  • Everything is easy to get to and it has the answers to all my questions and problems.


  • It's cool. It’s looks less "thrown together" than before.


  • The colors are great, there's easy navigation, a search facility and it basically catches your attention!


  • [I like it] Because the quality hasn't changed, just the design.


  • It's harder to find the normal stuff, but I do like the Newsletter.


  • I like it a lot, it way more modern, the old look was too old and needed change for a long time. This new look is hip and way more attractive, the other one was boring and didn't get the attention of many people.


  • It's new! I like it because it looks a lot more like a professionally designed website. The navigation is still easy, but there's a fresh new look.
SmartGirl asked, "Why you liked or disliked the three girls on the website?"
Here are what some SmartGirls had to say:

  • They’re cute.


  • They’re cool.


  • I like them because they are not all white; they represent at least three shades in which girls come in.


  • I like them because they show what real girls really look like. They aren’t exposing their stomach or flaunting their cleavage. They are showing what girls really are and I think that is so good!


  • They’re too young looking.


  • I like the different "personalities" that they each have and I think they are very "realistic."


  • They’re ugly.


  • They should be different shapes, sizes, and colors, an accurate portrayal of young girls.

SmartGirl asked, "Do you like the three girls on the new website?"
Do you like the three girls on the website?
SmartGirl asked, "Do you like the new SmartGirl logo?"
Do you like the new SmartGirl logo?
SmartGirl asked, "Do you like the new colors on the SmartGirl website?"
Do you like the new colors on the SmartGirl website?
SmartGirl asked, "Do you like how the new SmartGirl website is organized?"
Do you like how the new SmartGirl website is organized?
SmartGirl asked, "Was it easy to find things on the new SmartGirl site?"
Was it easy to find things?
SmartGirl asked, "If you used the search function, did you find what you were looking for?"
Did you find what you were looking for with search?
SmartGirl asked, "Was it easy to find things on the new SmartGirl website?"
Was it easy to find things?
SmartGirl asked, "What do you think the SmartGirl website is missing?"
Here are what some SmartGirls had to say:

  • Quizzes


  • Chat Room


  • Info on different issues: puberty, sex & sexuality, alternative lifestyles (Goths, artsy, punks), body image, mental health, etc.


  • Games


  • Free Stuff


  • Message Board


  • MORE SURVEYS!

SmartGirl asked, "What would you remove from the SmartGirl website?"
Here are what some SmartGirls had to say:

  • Nothing!


  • Maybe the love letters and poems. They seem a bit soppy AND BORING.


  • Crush barometer… because it ain’t true!


  • I would remove the Creative Writing portion because there is too many writing's on this site and that is the least interesting.


  • Fortune Teller, not because it's too stupid, but because it is too negative! I know it's just a joke (and I love such things like the crush barometer or the love calculator) but I asked a million questions and all the answers were No!


  • Search. Why bother?


  • The SmartScopes because they’re not true.


  • Crush Barometer, Smart Scopes, Fortune Teller - these seem to go against the motto that girls think for themselves, are independent and make their own decisions.


  • The color changer at the bottom. I clicked on it and it didn't do anything!


  • Some of the reviews are worthless. Why do we need reviews from five years ago?


  • The fortune teller, even though it’s fake it could hurt someone!


  • The love letter stuff!! Love letters are so old; they remind me of when girls wore corsets!
SmartGirl asked, "Now that the SmartGirl website has changed, how much will you visit?"
Visit Frequency
SmartGirl asked, "What other websites do you visit that are similar to the SmartGirl website?"
The most popular websites included:

  • Gurl.com

  • Americangirl.com

  • Beinggirl.com

  • Girlpower.com

  • Gurlpages.com

  • Agirlsworld.com

  • Girlspace.com

  • Mykindaplace.com

  • Girltech.com

Thank you for taking the time to share your thoughts with us!


Please remember that all web-based polls are not scientific because the pollsters cannot randomly select the respondents to participate in the surveys.

All our surveys are anonymous; check out our privacy policy. All data copyright 1996-2000.

 

 
   
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